Europe Day 2024: Bringing the European experience to Kosovo with Europe House
For Europe Day 2024, Koperativa teamed up with Europe House Kosovo and the European Union Office in Kosovo to deliver a nationwide campaign under the theme “Experience Europe.” Building on the emotional energy of the visa liberalisation milestone, the project brought EU values, culture, and identity closer to the people of Kosovo through a series of events that were as impactful as they were inclusive.
Spanning three cities: Prishtina, North Mitrovica, and Prizren, the campaign unfolded over a packed schedule of 27 unique events, complemented by 27 city visits and an extensive school outreach programme. In the lead-up to Europe Day, Koperativa coordinated 15 school visits where EU and EULEX representatives engaged directly with students, sparking conversations about the European Union’s values such as inclusivity, education, sustainability, and digitalisation. The outreach activities strengthened the connection between Kosovo’s youth and the EU, encouraging curiosity, understanding, and participation.
At the heart of the campaign was Prishtina’s Zahir Pajaziti Square, which transformed into a hub of European celebration. The flagship concert featured a powerful lineup, culminating in a performance by Ledri Vula. He took the stage following a performance by Offchestra, a set by DJ Adrian Berisha, the Okarina Children’s Choir, and a live jazz quintet, turning the square into a vibrant, pan-European block party. Additional cultural programming included the opening of the Chopin Piano Fest, an acclaimed piano masterclass by Artem Yasynskyy, and public exhibitions of student artwork exploring EU themes.
In Prizren, families gathered along the Lumbardhi Kej for Europe-themed games and interactive installations. In North Mitrovica, concerts and a children’s art exhibition brought the festivities to life for a new audience.
Results at a glance:
27 Events
15 Outreach Activities , including school visits, murals, and youth events
1.5M+ people reached on social media
300K+ people engaged online
97 Social Media Posts and 130 Stories
270 News Articles published
Europe Day 2024 brought together diverse communities to promote connection, creativity, and a shared European future.
