Koperativa created a bold and minimal brand identity for Europe Week 2023, blending the spirit of Europe Day with the European Year of Skills

Europe Week 2023 identity encompasses a minimal yet innovative branding to showcase the union of EUOK and the European Year of Skills, delivering a campaign that celebrates Europe’s most significant day and at heart - enhancing the future and education of youth.

The brand identity showcases an enriched colour palette of vibrant and electric hues and contemporary typography moving in harmony with innovative geometrical shapes, bringing innovation and education to the forefront.

The general design of the branding explores rays stemming from Europe Day 2023, a metaphor for bringing (sun)nlight and radiating through to enrich future education, instilling a positive outlook in our youth.